PR and Visibility Tips

The Peppermint + Chocolate of Biz? 5 Content Ideas to Try this Holiday Season to Boost Engagement!

December 13, 2023

Audience engagement is built on connection and relationship building…and that’s EXACTLY what the holidays are made up of! Use the holiday season to connect with your audience, share an insight into your actual daily life and give them nuggets of connection so they see themselves in you! We want the eyeballs that we’re getting from […]

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Audience engagement is built on connection and relationship building…and that’s EXACTLY what the holidays are made up of!

Use the holiday season to connect with your audience, share an insight into your actual daily life and give them nuggets of connection so they see themselves in you!

We want the eyeballs that we’re getting from our content to result in engagement, that leads to sales!

woman at Christmas parade posing with two kids. how to boost engagement and build your brand during holiday season

1. Fave holiday tradition CTA: “I’m always looking for new ways to turn the volume up and make holidays special! Dying to know your favorite family tradition! Comment below so we can create a community list of our faves and I’ll share them to my stories too!

2. Favorite ornament CTA: “every year growing up my mom gave my sister and I an ornament. Once we moved out of the house, we had a head start on our trees! This one is my most favorite because (insert reason) but this one is def a close second! I LOVE seeing Christmas trees and how each one represents the family. Make my day and send me a DM of your fave ornament!”

3. Santa pics CTA: “who doesn’t love a crying Santa pic? We went through a good 5 years of years before getting to the cheers! I’d LOVE to see your best (or worst!) Santa pic!! Reply back to this email with the best of the best and I’ll send 3 of you a holiday Starbucks on me!”

4. Go to Starbucks order CTA: share a boomerang of your red cups and put a question box on your stories asking what their go to holiday drink is…bonus points for any secret menu items you need to know about!

5. Kids Christmas List CTA: all parents want gift giving to be a little easier so we all love to hear what others are getting! Comment below what your kids Christmas lists are and I’ll share them in my stories so we’ve got a list to run with! This could also be a question box in your stories that you share responses. If your audience isn’t moms, ask for parents, in laws, partner, etc!

Head on over here for more tips and tricks that will help get more eyeballs on your biz!

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I'm Allison, your your new bestie + fun biz coach! 

I help small businesses scale and gain massive visibility and credibility through simple PR and marketing strategies! I can get your stuff in front of the right eyes to increase your sales. Oh, and we have tons of FUN while doing it!

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